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Digital artwear designs from Threadless now available on Roblox platform

E-commerce firm collaborates with Spaceport, transforming actual designs from in-house artists into clothing for Roblox characters.

Threadless Jumps on the Roblox Bandwagon with T-Shirt Launch 👕🔥

Digital artwear designs from Threadless now available on Roblox platform

Threadless, an intellectual property licensing platform, and e-commerce company Threadless have teamed up with Roblox, the popular gaming platform, to offer a heap of Threadless T-shirts and apparel for purchase within Roblox 💸🛍️. This exciting announcement came straight from a press release dropped on Thursday.

Roblox players can now splurge their virtual income on these digital goods using Robux, Roblox's in-game currency. Once purchased, they can rock the gear on their digital avatars, showcasing the swag across every single experience within the game 🥳.

The launch covers a whopping 🔝 collection of 🎨 real-life designs, fresh from the brushes of Threadless artists. These designers will be compensated for their work, receiving their royalties in good old American dollars 💰💣.

Threadless is leveraging Spaceport's smart, blockchain-based licensing protocol to bring its designs to the Roblox world🌐. Jake Nickell, Threadless's CEO and founder, was thrilled about the collaboration and stated, "It's awesome to see Threadless artist creations celebrated and highlighted within Roblox! partnering with Spaceport has allowed us to quickly share our artists' designs with millions of Roblox players, truly expanding the reach and impact of their art" 💬.

Retail experiences within Roblox have been booming as the platform continues to gain popularity 📈📊. Alongside Threadless, Roblox has partnered with a roster of powerhouse brands over the past year, including Foot Locker, Forever 21, Walmart, Shipt, Gucci, and Vans 🛍️🛍️🛍️.

Roblox's Q2 2023 financials paint a rosy picture, revealing a 15% increase in revenue compared to the previous year, bringing in a cool $680.8 million 💰💰💰. The platform's growing appeal has not only drawn in more brands and retailers but also expanded its user base. According to its Q2 results in August, daily active users (DAUs) rose a whopping 25% to reach a stellar 65.5 million 🌐🌐🌐. Monthly unique payers also climbed 19% year over year to an impressive 13.5 million.

💡Threadless is entering the Roblox world with its designs powered by Spaceport's smart licensing protocol, offering a unique opportunity for Threadless artists to have their work showcased to millions of Roblox players. The partnership is just one of the many retail experiences and product integrations that have emerged as Roblox continues to gain traction among players and brands alike.

  1. The partnership between Threadless and Roblox will offer a multitude of Threadless T-shirts and apparel for purchase within Roblox, allowing players to spend their virtual income on digital goods.
  2. These Threadless designs, fresh from the brushes of Threadless artists, will be showcased across every single experience within the Roblox game, providing a platform for artists to display their swag.
  3. Threadless is utilizing Spaceport's smart, blockchain-based licensing protocol to bring its designs to the Roblox world, ensuring efficient royalty payments to the artists in American dollars.
  4. Roblox's collaboration with Threadless marks another significant step in the expansion of retail experiences within Roblox, following partnerships with brands like Foot Locker, Forever 21, Walmart, Shipt, Gucci, and Vans.
  5. Roblox's Q2 2023 financials indicate a promising future, revealing a 15% increase in revenue compared to the previous year, totaling $680.8 million.
  6. The platform's growing popularity has also resulted in a significant increase in daily active users (DAUs), which rose 25% to reach 65.5 million, and monthly unique payers, which climbed 19% year over year to 13.5 million.
  7. This unique collaboration between Threadless and Roblox represents just one of the many product integrations and retail experiences that have emerged as Roblox continues to garner attention from players and brands alike.
  8. The entry of Threadless into the Roblox world with its designs powered by Spaceport's smart licensing protocol presents a distinctive opportunity for Threadless artists to have their work showcased to millions of Roblox players, further expanding the reach and impact of their art.
E-commerce company collaborates with Spaceport to create clothing items for Roblox avatars, using hundreds of designs from its in-house artists.

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