Eunice and CryptoUK Join Forces to Craft Initial ESG Structure for Digital Asset Firms in the UK
The digital asset sector is growing at an unprecedented rate, and with this growth comes the need for clear guidance on sustainability and ethical business practices. To address this challenge, Eunice, an AI fintech company specialising in B2B crypto solutions, and CryptoUK, the leading trade body for the digital asset sector in the UK, have formed a partnership to create the ESG Working Group.
This collaborative initiative, co-chaired by Chrislyn Pereira, Eunice's Chief of Staff, and Elena Tzvetinova, Eunice's Chief Operating Officer, aims to develop the first ESG framework for UK digital asset companies. The group's objectives include raising awareness about ESG principles and developments, advocating for a pragmatic approach to ESG regulation and implementation, and ensuring the consistent adoption of ESG principles in the industry.
The ESG Working Group also intends to highlight the positive ESG impact and initiatives of the digital asset sector, collaborating on educational activities such as workshops, webinars, and training sessions for CryptoUK's over 100 members. They are also developing a comprehensive sustainability toolkit to support companies in navigating ESG considerations in the crypto space.
Su Carpenter, Executive Director at CryptoUK, has stated that this ESG framework is a crucial next step for the industry. The toolkit includes a directory classifying ESG requirements, global regulatory benchmarks, and a roadmap for how crypto businesses can adopt responsible, transparent, and sustainable practices. This toolkit is anticipated to set a benchmark for both UK-based firms and international crypto organisations seeking to align with best practices in sustainability and governance.
Elena Tzvetinova, Chief Operating Officer at Eunice, believes this toolkit will be instrumental in shaping responsible innovation in UK crypto. The sustainability toolkit will serve as a reference point for companies navigating ESG considerations in the crypto space, providing clear and practical guidance for sustainable practices.
The partnership between Eunice and CryptoUK reflects their shared mission to ensure the UK crypto industry grows responsibly, transparently, and sustainably. Eunice joined CryptoUK as a member in 2023 during the trade body's ongoing work on the HM Treasury's cryptoasset regulatory framework. The collaboration between Eunice and CryptoUK is aimed at addressing B2B challenges in crypto, and the ESG Working Group is a significant step towards this goal.
The ESG Working Group's objectives include raising awareness of ESG principles and developments, advocating for a pragmatic approach to ESG regulation and implementation, ensuring the consistent adoption of ESG principles in the industry, and recognising the positive ESG impact and initiatives of the digital asset sector. The group's sustainability toolkit, expected to be publicly released later in 2025, is set to become a valuable resource for companies navigating ESG considerations in the crypto space.
- The comprehensive sustainability toolkit, developed by the ESG Working Group, which is a collaborative initiative between Eunice and CryptoUK, will include a directory classifying ESG requirements and global regulatory benchmarks, aimed at providing clear and practical guidance for sustainable practices in the finance, business, and technology sectors of the digital asset industry.
- ffnews.com is likely to report on the partnership between Eunice and CryptoUK, focusing on their joint effort to create the ESG Working Group and develop the first ESG framework for UK digital asset companies, as well as the anticipated release of the toolkit later in 2025, which is expected to set a benchmark for sustainable practices in finance, business, technology, and the digital asset sector.
