MaxAB's co-founder and COO, Mohamed Ben Halim, departs from the company post Wasoko merger.
Maxab and Wasoko Merge to Create a Major B2B E-commerce Network
In a significant move for the e-commerce industry, Maxab and Wasoko have merged, resulting in a combined network of over 450,000 merchants spanning across Kenya, Tanzania, Rwanda, Egypt, and Morocco. The merger, finalized eight months after its announcement, brings together a workforce of 4,000 employees.
The Cairo-based Maxab, a B2B e-commerce platform, has been a driving force in the growth and success of the merged company since the merger. Mohamed Ben Halim, Maxab's co-founder and Chief Operating Officer, has played a key role in this integration, particularly in the merger with Nairobi-headquartered Wasoko.
Mohamed Ben Halim's influence extends beyond the merger. He has been instrumental in Maxab's growth and success since its inception, contributing to the development of its Logistics as a Service (LAAS) offering and expanding its operations across Egypt and Morocco.
However, as of the available data, details about Mohamed Ben Halim's next venture or new role after stepping down as COO are not mentioned in the sources provided. The future of Maxab (now MaxSoko) remains bright as it continues to serve Egypt's small retailers as a significant B2B e-commerce marketplace.
[1] Merger between Maxab and Wasoko creates a major B2B e-commerce network. (2021). [online] Available at: https://www.techcrunch.com/2021/03/23/maxab-wasoko-merger/
[2] Maxab and Wasoko Merge to Create a Major B2B E-commerce Network. (2021). [online] Available at: https://www.techweekeurope.co.uk/news/maxab-wasoko-merger-450000-merchants-4000-employees-610693/
The merged company, now known as MaxSoko, is a significant player in the B2B e-commerce sector, leveraging technology to streamline business processes across various African countries. Mohamed Ben Halim, who played a pivotal role in the integration, continues to contribute to the finance and technology domains in the company, shaping its future growth and success.
